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Revolutionizing Agriculture: How ABS Transformed Farming and Supply Chains in Serbia

The Agro Budget System (ABS) emerged in 2020 as a game-changing digital solution designed specifically to tackle the complexities of agricultural investment planning and production optimization. Originating from Serbia, ABS quickly established itself as a pivotal SaaS (Software-as-a-Service) platform, serving as a digital investment guide for farmers and suppliers alike. 


The Challenge Before ABS 

Traditionally, both farmers and suppliers in Serbia faced daunting challenges. The first, conducted time-consuming manual calculations, faced ambiguities regarding investment decisions, cost and risk management and dealt with inefficient resource allocation which led to overspending and reduced profitability. The latter were equally burdened by expensive and inefficient marketing strategies, poor alignment with actual market demands and having to sustain high costs to acquire new customers. 


The ABS Solution in Action 

ABS brought clarity and efficiency to agriculture. 

For farmers, the system automated selection and recommendation of optimal input packages, drastically reducing planning time by over 100% compared to manual methods. The adoption of ABS also led to direct cost savings of up to 30% on critical inputs like seeds, fertilizers, and crop protection products. Finally, it enhanced financial forecasting capabilities, effectively reducing profit losses by up to 15%.  

In the case of suppliers, ABS was employed to include real-time, data-driven insights into farmers' actual production plans. This resulted in a reduction of customer acquisition costs by approximately 80%. Moreover, the digital solution led to an improved inventory planning and product distribution based on accurate, demand-driven forecasts. 


Tangible Results from the Field 

ABS regularly shares real-world success stories through their social media channels, highlighting how farmers and suppliers achieve substantial benefits. Notably, farmers have reported increased productivity, reduced waste, and significantly improved profitability, while suppliers have successfully streamlined operations and optimized their inventory management. 


Strategic Partnerships for Growth 

ABS forged strategic alliances with key agricultural organizations, including: 

  • Cooperative Union of Vojvodina: Connecting ABS to 400 cooperatives and access to an additional 350,000 hectares of cultivated land, significantly scaling up the platform's impact. 

  • Cooperative Union of Serbia: Offering widespread platform access to union members, dramatically enhancing production efficiency, investment optimization, and market realization capabilities. 


Why ABS is Crucial for the Future 

ABS technology guarantees accessibility, efficiency and regional expansion. In fact, the platform remains free for farmers, promoting widespread digital adoption; it provides substantial operational cost reductions and efficiency improvements for suppliers and, most importantly, it continues to expand its presence throughout the Balkans and beyond, demonstrating its effectiveness as a scalable agricultural solution.ABS is more than just a digital tool; it's a transformative force reshaping agriculture in Serbia and the region. By streamlining production planning, optimizing investments, and significantly enhancing supply chain efficiency, ABS represents the future of smart farming and sustainable agriculture. 

Are you ready to experience this digital agricultural revolution firsthand? ABS awaits you! 

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Project coordination

Prof. Konstantinos Demestichas

cdemest@aua.gr

Agricultural University of Athens

Project communication

MSc Angeliki Milioti

angeliki@smartagrohub.gr

Smart Agro Hub

Project Framework

TALLHEDA has received funding from the European Union's Horizon Europe research and innovation programme under Grant Agreement No. 101136578.

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Research Executive Agency (REA). Neither the European Union nor the granting authority can be held responsible for them.

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